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Bottling Success at the Brooklyn Brewery
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Beskrivning

Art.nr: 7600

Den fantastiska och sanna berättelsen om hur två kompisar, en hembryggare och en ekonom, startar och lyckas driva ett bryggeri till framgång på världens tuffaste marknad.


This winning tale of the rise of the Brooklyn Brewery follows the basic pattern of every entrepreneur's memoir: a restless visionary sets out to accomplish a dream, barely survives a series of setbacks, emerges victorious—and ready to tell readers how they can do the same.

But this account serves up more than the usual suds and foam—its counsel is sound and its prose lively, and it should appeal to both wannabe industrialists and beer drinkers, not that those categories are mutually exclusive.

In fact, the authors, foreign correspondent Steve Hindy and banker Tom Potter, decided to found their New York brewery, now 20 years in business and among the top 20 in the U.S. in sales, after consuming many bottles of Hindy's homebrew.

The longtime partners tell their story in engaging, candid voices, delivering cautionary anecdotes, reflections on longstanding disagreements and lingering resentments, and brutally frank self-assessments.


What do you get when you cross a journalist and a banker? A brewery, of course.

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  • FörfattareSteve Hindy, Tom Potter
  • språkengelska

Beskrivning

Art.nr: 7600

Den fantastiska och sanna berättelsen om hur två kompisar, en hembryggare och en ekonom, startar och lyckas driva ett bryggeri till framgång på världens tuffaste marknad.


This winning tale of the rise of the Brooklyn Brewery follows the basic pattern of every entrepreneur's memoir: a restless visionary sets out to accomplish a dream, barely survives a series of setbacks, emerges victorious—and ready to tell readers how they can do the same.

But this account serves up more than the usual suds and foam—its counsel is sound and its prose lively, and it should appeal to both wannabe industrialists and beer drinkers, not that those categories are mutually exclusive.

In fact, the authors, foreign correspondent Steve Hindy and banker Tom Potter, decided to found their New York brewery, now 20 years in business and among the top 20 in the U.S. in sales, after consuming many bottles of Hindy's homebrew.

The longtime partners tell their story in engaging, candid voices, delivering cautionary anecdotes, reflections on longstanding disagreements and lingering resentments, and brutally frank self-assessments.


What do you get when you cross a journalist and a banker? A brewery, of course.

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